We are the largest network of naming professionals from around the world, established in New York, Amsterdam, Shanghai, Barcelona and many more places.
who are we
What do we do?
By bringing together naming partners from around the globe, we create distinctive, culturally relevant and legally available names that effectively target and resonate with customers anywhere in the world. Over the years, we have created many amazing and inspiring international names that can no longer be missed today.
GNN has created many international names for many different subdivisions. For instance, GNN has generated brands in business, automobile and transport, entertainment, and even luxury brands.
How do we do it?
Naming projects contain several basic steps that are taken almost every time. Most projects require specific expertise.
We ask ourselves: What does the client want to achieve? What does the playing field look like? What is the essence of the brand in the long term?
First, we generate focus by answering these questions. These are the first few steps that we take before further can be undertaken. Later on in the process, we can help with brand positioning, naming directions and more.